Stephen Elop the 47 year old Swedish president and chief executive officer of Nokia Corporation Standing on a burning platform (February 14 2011)

Stephen Elop the 47 year old Swedish president and chief executive officer of Nokia Corporation in a speech posted on an internal blog identified significant concerns at the world’s largest manufacturer of smart-phones, which is quickly being overrun for market share by Google’s Android and Apple’s iOS. Elop using a North Sea analogy warned the company was “standing on a burning platform” and needed to act swiftly to implement radical change to survive, claiming competitors weren’t just taking market share with devices but with an entire powerful enclosed ecosystem which including developers. Elop suggested the battle of devices has now become a war of ecosystems, resulting in Nokia having to decide how to either build, catalyse or join an ecosystem.

 

Inspired by Charles Arthur ow.ly/3WD5m image source lucasartoni ow.ly/3WD16